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BRANDING / MARKETING CAREERS

Build KOL-led consumer brands.

BRAND OWNER / PRODUCT LAUNCHER - APPAREL

Singapore

Help us launch new apparel products with KOLs

JOB SCOPE

  • Responsible for bringing influencer-branded apparel lines to market, including (a) managing the influencer brand, (b) working with the manufacturers on product development, (c) creating their online store and (d) managing related PR and marketing over social media
  • Sourcing, online storefront tools, PR and marketing support will be provided, but you will need to manage the brand from beginning to end

BACKGROUND

  • >4 years experience launching apparel lines for leading brands
  • Strong at brand management, go-to-market and project management
  • Familiarity with online distribution and marketing
  • Understanding of influencer and consumer trends
  • Ability to work independently and on a limited budget


BRAND OWNER / PRODUCT LAUNCHER - COSMETICS

Singapore

Help us launch new cosmetic products with KOLs

JOB SCOPE

  • Responsible for bringing influencer-branded cosmetic lines to market, including (a) managing the influencer brand, (b) working with the manufacturers on product development, (c) creating their online store and (d) managing related PR and marketing over social media
  • Sourcing, online storefront tools, PR and marketing support will be provided, but you will need to manage the brand from beginning to end

BACKGROUND

  • >4 years experience launching cosmetic lines for leading brands
  • Strong at brand management, go-to-market and project management
  • Familiarity with online distribution and marketing
  • Understanding of influencer and consumer trends
  • Ability to work independently and on a limited budget


BRAND OWNER / PRODUCT LAUNCHER - CONSUMER GOODS

Singapore

Help us launch new consumer products with KOLs

JOB SCOPE

  • Responsible for bringing influencer-branded consumer products to market, including (a) managing the influencer brand, (b) working with the manufacturers on product development, (c) creating their online store and (d) managing related PR and marketing over social media
  • Sourcing, online storefront tools, PR and marketing support will be provided, but you will need to manage the brand from beginning to end

BACKGROUND

  • >4 years experience launching consumer products for leading brands
  • Strong at brand management, go-to-market and project management
  • Familiarity with online distribution and marketing
  • Understanding of influencer and consumer trends
  • Ability to work independently and on a limited budget


BRANDING / PR MANAGER, CONSUMER GOODS

Singapore

JOB SCOPE

  • Responsible for the branding and communications of KOL-backed consumer products that the company will be rolling out (80% of job)
  • Responsible for helping with the branding and communications of the company, to investors, in the media and for KOLs, whom we work closely with (20% of job)

BACKGROUND

  • >4 years experience working in branding and PR, ideally in the consumer goods space
  • Interested in working in a technology startup, i.e. be goal oriented, be able to work independently on a limited budget, and build media outreach from scratch
  • Have relevant, pre-existing media relationships globally
  • Creative, innovative, strong written and verbal communicator who is also a hustler
  • Familiarity with online distribution and marketing more important than offline
  • Understanding of KOLs/influencer trends helpful
  • Interest to create new brands and bring them to market rapidly essential :)


DIGITAL MARKETER, CONSUMER GOODS

Singapore

JOB SCOPE

  • Responsible for running digital marketing campaigns for KOL-backed consumer products that the company will be rolling out

BACKGROUND

  • >3 years digital marketing experience, ideally in the consumer goods space
  • Experience with FB/Instagram ads, SEO, SEM, content marketing
  • Goal oriented, able to plan and execute independently on a limited budget, enjoys A/B testing and analysing data from digital marketing campaigns to improve campaigns
  • Understanding of KOLs/influencer trends helpful